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He’s Just Not That Into You, and Neither am I. Really.
March 12, 2009, 2:48 am
Filed under: Uncategorized

With the struggling economy, everyone’s wallets have taken a hard hit.  It’s no surprise that people are becoming frugal in life and love.  Guys are less likely to buy drinks and approach women.  Ani Ram of “Blogcritics Magazine” said, “After all, men typically pay for dinner, movies, gas (to pick up the women), and the occasional flowers.”  How on earth are women supposed to catch a man in today’s world?

Many will visit a local bookstore, frantically searching the shelves in the Self-Help section.  Wedged between “Someday is Not Today” and “Read Between the Lines” is the runaway-hit by Liz Tuchillo “He’s Just Not That Into You.” Eureka.  The answer to all of your relationship prayers lies within Tuchillo’s message for women:  “Because if he likes you, trust me, he will ask you out.”  Hell hath no fury like a woman scorned armed with a pen.

Early on in production, the film turned a lot of heads with its big-hitters:  Jennifer Aniston, Ben Affleck, Scarlett Johansson, Bradley Cooper, Jennifer Connelly, Justin Long, and Ginnifer Goodwin.  However, “He’s Just Not That Into You” falls short on the delivery.  Many women will rejoice in the message and find relief that sometimes he’s just not the one.  No wedding bells.  No two-caret Tiffany’s diamond.  But never fear, it’s not your fault.

The plot revolves around the ins-and-outs of dysfunctional relationships.  Be prepared for the occassional tear-jerking moments and insults thrown at a woman’s perception of dating.  Couples struggle with lack of committment, adultery, and the perils of blind dating.  Where the book gains its gusto, the film fails to express it.  Roger Ebert said, “This is a very far from perfect movie, and it ends on an unsatisfactory note.  [M]ost of its stories have happy endings.  Not in the real world, they don’t.”

“He’s Just Not That Into You” will bend your self-perception and twist it around a bit.  Instead of pointing the finger inwards and blaming another dud date on a botched manicure, try something new.  Blame the guy.
My rating:  ***** (5 out of 10)

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